“Survival of fittest” is the proverb seemscharacterized for the modern trend of grocery shopping. With the onset of the recent pandemic, shoppers are likely to be wary about being in grocery stores. If they visit for sure — those entrepreneurs who accommodate with handy technology strategically and design intuitively will be able to survive against the onslaught of alteration. More than just ordering online, digital solutions will have to cover all the aspects of this business sector like updating inventory, operating logistics, employee safety and proper use of physical space and so on. And, if Covid-19 has set the new norm as social distance, how can technology help connecting humans with social distance for their health concern?

Contactless Shopping

While grocery delivery service is quickly adapting contactless payments due to Corona pandemic, many of them still use self-service touch screens and pin pads for
transactions . With the new CDS guidelines, people are being motivated to abstain
using touch screens and pin pads, in some situations, they are restricted to
use them at all. Furthermore, with supply chain challenges and maintaining stock
items, customers have been encompassed with limited choices on online grocery delivery they need.

This has forced grocery delivery companies to opt new technology solutions and get ready with their digital updates. In compliance with health concern, they’re potentially working with customers in partnership toward creating an environment for the benefit of both the parties. Here customers are expected to use their own devices in hands to manage their own safety, as well as contribute to the safety of others. With
this new pattern of grocery delivery, online grocery delivery companiesare evolving to digital product strategy.

Rearranging Space

For customerswho want to shop at only brick-and-mortar grocery stores, adding new mobile device and digital capabilities can add complexity and challenges for these stores. A strong wifi network is mandatory to support customers checking out and scanning items. Albeit, if customers could have access to shop at home and simply receive their groceries, it can reduce the pressure on a central digital network and keep down the need for extra security considerations.

As dicey situation grows around traveling togrocery stores, let alone being in them, shoppers feel safe there and showcasing hygiene will turn as a short-term customer experience differentiator for grocery businesses.

To cope up with such situations and evolvingtendency of the business opens wide doors to grocery delivery service. With this safe service, the shoppers can avoid the complexity of health issuesand enjoy convenience offered by online grocery delivery.

The Rise of the Grocery Consultant

Owing tothe effect of pandemic, more people are ordering online than ever before. Essential workers may observe themselves shuffling into a consultant-type role, learning customers’ specific demand and budget size, then wrapping their order for delivery.

The need for in-store employees to support customers who order online with meeting dietary needs, balancing healthy eating habits, or helping them to shop on a budget is a space ripe for exploration and optimization.

As COVID-19 forced to make online orders and grocery delivery activity by nearly 3.5X the ideaof people with specialized knowledge became a differentiator. With this impact on purchasing pattern, it offers a chance for essential workers to cultivate a growth path. This method can enhance employee’s engagement and satisfaction that ultimately helps everyone — employees, customers, and company management alike.

Food Door-to-Door

Last year numerous customers got novelty experience for online grocery shopping. Online grocery delivery and other online shopping services have seen thelargest upraise in business. For some of them, the novelty online shopping experience has turned into a practical solution for fetching the kitchen with
necessary grocery items and at same time inspiring people everywhere to wonder why they have lagged behind this way to shop.

With the newly forced experience of online shopping has become a craze to some of the novelties who always want to enjoy the convenience and luxury of grocery delivery service. This method helps the shopper to remain safe at home by just making online purchase that is to be delivered at the door step.

TheDigital Employee Experience

Digital communicationhas become one of the best tools that companies use in organizing a coordinated response to new ways of operating business. Education and training of employees
by creating learning modules can be monitored for all types of learners. This valuable
investment will sustain a company well ahead. With the application of digital platform, new policies and learning materials can be easily uploaded. Topics regarding better hygiene, stock shelves handling with customers nearby, or even training sessions develop essential employees into greater service providers. All these materials can be offered by online portal virtually.

Loyalty doesn’t endwith customers. 

To promotepeople learn and improve skills for new types of work needs a boost with
loyalty incentive through a digital experience. Basketor is developing a robust suite of associate apps that may bring new skills opportunities to its workers.

With grocery delivery service employees of Basketor at the front lines, it’s a crucial timeto bolster support and appreciation for their roles played during Covid-19 taking their life at risk.